VITA Complete

Launch of VITA Complete

For the launch of Vitakraft’s new dog food line, VITA Complete, we created a commercial that captures hearts. It’s a well-known fact that animals, children, and humor have a positive effect on viewers. That’s why our creative mastermind, Jan Suiskens, developed a script featuring the ultimate stars: dogs.

The film is non-spoken, making it universally accessible for an international audience. In this “easy-to-understand” video, we meet a charming poodle named Pandora—she’s used to turning heads wherever she goes. Other dogs may fawn over her, but she barely bats an eye. That is, until the fearless Tank enters the scene. He’s not one to be ignored. And with VITA Complete, every dog is in for a treat.

The commercial quickly gained traction on Vitakraft’s social channels, racking up over 10,000 views in just two days—a strong contender for going viral.

Check out the behind-the-scenes footage below to see how this production came to life!